PLUG&PLAY: innovations & trials
WHERE TECHNOLOGICAL INNOVATIONS BECOME MARKET OPPORTUNITIES
From live production to demonstrations in pop-up spaces, PLUG&PLAY is the experimentation space. Visitors are immersed in technological innovation at the heart of the C!Print trade show and can express themselves by imagining their own campaigns, their own projects. From POS to gifts, the C!Print trade show creates a fictitious campaign to highlight very real applications modelled on the PLUG&PLAY brand. As a vast source of new ideas and personalisation technologies, PLUG&PLAY is a must-see element of the trade show.
Design, production and layout, the PLUG&PLAY 2016 – 2017 collection is implemented across the full brand identity:
This workshop is dedicated to demonstration, production and implementation. Product personalisation technologies are presented and a real life production line is recreated, from online personalisation to the finished product. A source of inspiration to help marking professionals develop a strong and high-value offer.
- Laser-engraved pens and metal boxes
- Digital printing on notebooks
- Transfers on bags
- Direct digital printing on T-shirts
- Embroidery on baseball caps
- Online personalisation solution – Web-to-Print
When personalised, simple objects become genuine marketing tools.
New! PLUG&PLAY showcases textile printing:
Well-known for its personalisation applications for T-shirts or fashion accessories (tote bags, baseball caps, etc.), a visit to the PLUG&PLAY workshop will teach you about the various production options using direct digital, Flex heat transfer or silkscreen printing. You can then meet all of the suppliers of these digital textile printing solutions at the trade show.
In the implementation area, you can witness the dazzling advances made in large-format textile printing applied to decoration and the creation of unique clothing collections.
In the 100m2 workshop you will discover a space which has been fully personalised by textile designers and interior designers with the guidance of specialists who will present the slight differences in quality between the different inkjet and sublimation printing technologies and the results obtained on a large range of different polyester or natural fibre fabrics (cotton, linen, silk).
The space will be created together with Grain de Couleur, the French specialist in inkjet printing using reactive inks.
Interior design, decorative printing and commercial shopfitting: the full potential of personalisation techniques is demonstrated through 3 pop-up spaces. Technology, media and solutions are combined to build a high-value printing offer. Innovation takes shape across 3 virtual worlds where brands, designers, architects, decorators, marketing agencies and printers can conceive their projects, deploy their brands and devise their own campaigns.
The PLUG&PLAY pop-up spaces have been developed as a direct response to brand needs in terms of branding and customer experience, and provide purchasing advisers with new ways of creating unique projects.
In the PLUG&PLAY area you can discover the implementation of more than 30 specific materials adapted to the personalisation of a catering space.
3 spaces where you can discover the added value of space personalisation:
A personalised bar with materials that have been specifically developed for catering environments: anti-microbial vinyl, dry printable and erasable film, anti-shock lamination, fabric wall covering or rigid printed media…
A Pop-Up Store modelled on a brand’s image and incorporating various innovative personalisation solutions: personalised wallpaper, adhesive fabric with 3D effects, outdoor anti-graffiti protective film, printable, tinted or chrome-effect film for covering furniture, transparent or repositionable adhesives for window displays, material-effect lamination (leather, wood, gloss, carbon)…
A conference space modelled on the image and identity of an event or company: printing on non-slip flooring or carpet, fabrics for seating or partitions, digital totem coverings…
New ! New partners for PLUG&PLAY
For the first time, PLUG&PLAY welcomes printing partners who will each create a pop-up space. ATC (stand 2G18-20) will personalise a sales area. Exhibit will personalise a catering space and Grain de Couleur will use digital printing techniques on fabric to produce decoration, clothing, household linen or visual communication.
Partners for the demonstration workshop:
Partners for the implementation of the various spaces:
PLUG&PLAY in figures:
- 10 personalisation techniques
- 200 applications displayed
- 35 partners
- 20 presentations and case studies
- 20 workshops
The PLUG&PLAY team:
VIEW OUR C!Print PLUG&PLAY PHOTO GALLERY: